Introduction In the last few years, the Indian customer’s way of discovering trust and choosing a brand has completely changed. These changes are not so pleasant for brands. In 2026, businesses are no longer competing for price or product quality, but they are competing for attention as well. And for grabbing attention, video marketing comes in. Businesses that still ignore…
Video creation is changing rapidly. The biggest shift in 2026 will be the rise of no-camera videos. With an AI visual and a fully digital setup, brands don’t require physical setups or a large crew anymore. As people expect videos on all platforms, it’s difficult for brands to create so many videos. No-camera videos are so useful in such scenarios….
“How to pitch my project to Netflix?” is the biggest question that comes to the mind of almost every filmmaker. Getting your project on Netflix can completely transform your career. Getting on Netflix is not as mysterious as it may seem. Netflix appreciates strong concepts, structured pitches, and professional creators who know what the audience wants. In this blog, we…
Gone are the days when television was the King of marketing. Advertising has changed a lot, and it will continue to evolve. Today, companies have numerous options at their fingertips for advertising their product or services. From TV ad films to social media platforms, companies have so many options to choose from. With so many options, confusion arises about which…
AI has changed the way brands used to sell products using videos. Audience loves to watch interactive and shoppable videos. Shoppable videos help to build trust with potential customers, as they can see the features, pros, and cons of the product in a single video, unlike traditional videos, where viewers are passive. With AI, you can now create videos that…
Introduction: India Is Entering a New Age of Interactive Storytelling Indian brands are going beyond traditional video formats and have started using immersive video formats to create videos that feel more real, emotional, and unforgettable. Immersive videos are the new format of video that makes viewers feel that they are inside the video, and viewers can look around, interact with…
Bangalore is known as the tech capital of India, but last few years, the city has also become a powerful video production hub for creators. Many brands, from startups to global brands, are turning to Bangalore for creative video content. Bangalore is now competing with Mumbai and Delhi in video production. In this blog, we will understand what exactly is…
Video marketing was mostly seen in metro cities like Mumbai, Delhi, and Bangalore for a long time, but with growing digital India, today, smaller cities are becoming powerful new markets. Video production in tier-2 and tier-3 cities in India is emerging as one of the best and exciting opportunities in the creative and marketing world. These regions are full of…
In this fast-growing AI digital world, video editing is also evolving. AI is not replacing editors but enhancing them. With a lot of AI tools available, many complex editing tasks are simplified. Using these AI video editing software tools, creators not just save time but can save money too. By using the right AI tools, you can create stunning visuals…
Introduction: Why Real Estate Needs Video More Than Ever The Real Estate market in India is growing at a massive rate, and competition is more intense than ever. Visuals play a very important role in helping properties to stand out. Buyers now prefer to see online listings first and then physical visits; that’s where real estate video production becomes a…
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